It keeps happening, doesn’t it?
Your ADHD keeps writing cheques your real life can't cash
You commit to the idea. You map out the plan. You calculate how many hours you’ll work, what you’ll charge, how fast you’ll grow.
Then Tuesday happens. Or a bad week. Or the kids. Or the dopamine crash that comes after three weeks of hyperfocus.
And the business that looked so doable in your head quietly stops fitting into your actual life.
you need something different this time
You need something that...
Has been built by an ADHD brain for ADHD brains
None of that neurotypical business bullshit over here – this is just for us
Sees straight through your ADHD's bullshit
And maps what your real life can actually sustain instead.
Gives you the right foundation to build on
No more building on ground your real life is going to swallow whole
What if you stopped building businesses around who your ADHD brain thinks you can do, and started building one around your actual reality?
What if you could say
off you fuck
to all this bullshit?
- Your ADHD going all in on a business that doesn't fit into your real, actual life
- A business that gets dropped the moment life gets in the way
- Doing work that drains you, because you feel like you 'should' be doing it
- Burning out three months in and having no idea why it keeps happening
- That little voice telling you you're not cut out to run a business
And instead, say
hell yeah!
to awesomeness
- Building a business that works with your life, your constraints, and your ADHD
- Work that makes you happy, rather than it feeling like a fucking slog, day-in, day-out
- Peace, clarity, certainty, and confidence that your business is here for the long-haul
- Trust in your ability to finally follow through and achieve your goals
- The relief of finally being honest about what you need — and having it mapped out clearly
get ready, ’cause here it comes…
introducing
The AI-powered reality check that identifies exactly how you need your business to be set up before you commit to building a single thing.
discover
The Brain Dump
This is where it all starts. 23 honest questions that get everything out of your head – your real energy rhythms, how your ADHD actually shows up in your working life, the constraints you usually gloss over, the non-negotiables you’ve never written down.
Even just getting this out of your head will feel like taking off a weight you hadn’t even realised you were carrying.
DECIDE
Your Suitability Map
When you feed your Brain Dump into the AI chat model of your choice, using the included prompt, it’ll take everything you’ve shared and turn it into your personal Suitability Map – a detailed, honest analysis of how you genuinely operate.
Your real energy patterns, the kinds of work energise you versus quietly destroy you, your actual constraints and what they mean in practice, and the list that matters most: everything any business you build must accommodate to be sustainable for you, personally, in the long-term.
Not preferences, but requirements – necessities – that if you ignore them will blow the whole thing up by month three. Again.
But wait there’s more
Because you're not doing this alone
Alex (a fictional aspiring entrepreneur) has gone first.
He completed the Brain Dump, got his Suitability Map, and found his business direction – and you get to see all of it, so you know exactly what you’re working towards before you write a single word.
bonus #1
The Good & The Bad
The quality of your Suitability Map depends entirely on the quality of what you put in. So before you start, you’ll get two real examples of completed Brain Dumps — one that’s going to get you a Suitability Map worth using, and one that isn’t.
You’ll be able to see exactly what ‘honest and detailed’ looks like in practice, versus what ‘rushed it to get to the interesting bit looks like; so you know which one you’re aiming for before you write a single word.
bonus #2
The End Result
Want to know what’s waiting for you on the other side of this?
You’ll get to see Alex’s complete output – his full Suitability Map, generated from his Brain Dump, plus the business direction that Finally FKN Focus built in the next step.
A real example, from a real set of answers, showing exactly what this system is capable of producing. So you can go in knowing what you’re working towards.
OK let’s recap
Inside First FKN Step you’ll get a focused 23-question Brain Dump that gets everything out of your head – your real energy patterns, your actual constraints, how your ADHD shows up in your working life, and the non-negotiables you’ve never written down – plus an AI prompt that turns everything you’ve shared into your personal Suitability Map.
And once you’ve been through the system, you’ll have:
01 / Your real energy rhythms
A clear, honest picture of how your energy actually flows, when you’re genuinely available for focused work, and when you’re running on empty. Not the optimistic version your ADHD tells you, but the actual one that your life is living.
02 / What energises and drains you
A detailed breakdown of the kinds of work that make time disappear in a good way, versus the kinds that quietly destroy you; so you know what to build around and what to avoid.
03 / How your ADHD shows up
An honest account of how your ADHD specifically affects how you work: the advantages, the challenges, and what you genuinely need to function at your best.
04 / Your real-world constraints mapped
A clear-eyed view of your time, energy, health, and life commitments, and what they actually mean for what you can sustainably build.
05 / Your non-negotiables list
Everything any business you build must accommodate to last. This is the list you design every future decision around; everything that ignores it is a risk.
Here’s everything you get
FIRST fkn step is the absolute shit
And you can get it for just $27
For the system that stops you committing to another business your real life can’t sustain — and gives you the foundation to build one that actually lasts.
And when you’re ready to take the next step to find out what that business should be, your $27 investment comes straight off the price of Finally FKN Focus!
QUESTIONS
and
ANSWERS
you definitely need to know
Is First FKN Step right for you?
Because it’s not going to be right for everyone, and I don’t want you to spend any money if it’s not going to be worth it for you.
If this is you, then it's a hell yeah!
- You keep starting businesses that burn you out or fall apart, and you want to understand why
- You're about to commit to a new business direction and you want to make sure it actually fits your life before you do
- You know your ADHD brain is wildly optimistic about what you can handle, and you want something to keep it honest
- You're ready to be genuinely honest about how you work – the good weeks and the bad ones
If this is you, then it's a hell no...
- You're already confident your business fits your real life and constraints, and you've got the follow-through to prove it
- You can't commit the couple of hours it needs to be done properly – because rushed answers will get you a map that's worth nothing
- You're not ready to put the work in* to be honest about what you can actually do (vs. what your ADHD thinks it can do)
- You're not physically, mentally, emotionally, or circumstantially ready to add a business into your life
*A note from Jo
"putting the work in"
I know how saying ‘you’ve got to put the work in’ might come across. I’m sure we’ve all heard that before as ADHDers who simply ‘weren’t trying hard enough,’ so I want you to know that this isn’t like that.
This isn’t about hours. It’s not about hustle. First FKN Step isn’t going to eat your week — it’s a couple of hours, max.
But it does ask one thing of you, and it’s the thing your ADHD brain is going to resist the hardest: honesty.
Not the aspirational kind. Not ‘I could probably manage ten hours a week if I really committed.’ The real kind. The kind where you look at your actual life — the bad weeks, the energy crashes, the constraints you’ve been quietly ignoring — and you write it all down without dressing it up.
Because your ADHD brain doesn’t want to do that. It wants to skip straight to the exciting bit. It wants to plan for the best version of your life, not the real one. And that’s exactly the trap that’s blown up every business you’ve tried to build before.
The work here isn’t time. It’s courage. The courage to be honest about your real life instead of your optimistic one — and to design around that reality instead of pretending it doesn’t exist.
If you can do that, this system will give you something worth building on.
that’s great and all, jo, but
How is First FKN Step actually going to help me?
Your ADHD brain has been pattern-spotting your whole life. The problem is it’s terrible at seeing the stuff it’s too close to – so literally your own life.
It sees what it wants to see. It ignores the constraints, glosses over the bad weeks, and connects the dots in whatever way supports the most exciting conclusion that’ll give it the biggest dopamine boost.
First FKN Step takes all the different parts of your life – your energy, your brain, your circumstances, and your real constraints – and uses AI to spot the patterns your ADHD has been missing, misreading, or flat-out ignoring, and which actually determine whether a business will fit your life or blow it up.
01 / It's been built by an ADHDer for ADHDers
No more trying to force yourself into neurotypical frameworks, that tell you to ‘just niche down’ or ‘stay consistent.’
This system understands that your brain works differently, needs variety and stimulation, and that what works for neurotypical entrepreneurs won’t work for you.
Finally FKN Focus is designed around how your brain and your life actually operate – not how anyone else (or even yourself) tells you they ‘should.’
02 / It does the heavy thinking for you
Forget journalling prompts and personality tests that give you a vague result you have to interpret yourself — with a brain that’s already too full of thoughts to think clearly about any of them.
First FKN Step takes everything you share and uses AI to do the analysis. It spots the patterns in your energy, your constraints, and your working style that you’re too close — and too optimistic — to see yourself.
You just have to be honest. The AI does the rest.
03 / It looks at your whole reality; not just the good bits
This isn’t built on boss babe or alpha bro hustle bullshit. It asks about your good days and your bad days, your real constraints, your health reality, your caring responsibilities, and everything else your ADHD brain conveniently forgets to factor in when it’s getting excited about a new idea.
What comes out the other side is a map built on your actual life — not the aspirational version of it.
Oh, and obviously you need to know who I am
The MBC Origin Story
After years working corporate jobs that most people could only dream of doing, I was burnt out, hiding in toilets from imposter syndrome most days, and ill pretty much constantly.
So after having kids I did what I’d wanted to do since childhood, and started my own business.
Even then I didn’t have ‘the idea’ but I picked something (wedding stationery, as it happens), because I knew getting started was the only way forward.
It wasn’t my forever business – I knew it wouldn’t be; so when I realised I needed to help people rather than make pretty things, I packed away my letterpress and became a coach.
And that’s when everything fell apart.
With my products, the photos did the talking. With coaching, everything depended on me, my brain, and my mask. I spent thousands on coaching and systems, never finishing any of them, unable to follow the same advice everyone gave: ‘niche down hard,’ ‘be consistent,’ ‘stay active on socials.’
I felt like I was pretending all the time – at being professional, at being successful, at being capable; and I could never understand why I just couldn’t do it for real.
Then I got my ADHD diagnosis – six weeks before my 39th birthday – and the mask finally fell off.
I've become the person I needed when I was struggling with starting my business all those years ago, so that you don't have to do it all alone now.
Turns out I’m bloody good at what I do – I’m just not cut out to be the super-put-together professional boss bitch I was pretending to be on Insta.
My brain is all over the place. My energy is all over the place.
Some days I can blow dry my hair and be productive for hours. Other days it’s a greasy bun and brushing my teeth is the win. And that’s ok.
So now I do everything I can on good days and whatever I can on bad days.
I've found what drives me and what works for my brain, and I'm building so my income isn't tied to unrealistic energy levels.
Now pay attention because I’ve got
The answers to all your questions
What format is the system delivered in and how do I get access?
First FKN Step is delivered as a comprehensive PDF with all resources and prompts linked inside.
You’ll receive immediate access via email to the address you purchase with as soon as your payment is processed. And you have lifetime access, meaning there’s no time limit to complete the system, and you can work through it at your own pace.
How long does it take to go through the system?
You’re looking at a couple of hours in total, with the bulk of that being the Brain Dump in part 1.
The Brain Dump asks 23 honest questions about how you work, your real constraints, and your non-negotiables. It’s not a quick quiz — the more honestly and thoroughly you answer, the more useful your Suitability Map will be. Give it the time it deserves.
Running the Suitability Map prompt takes about 15–20 minutes, and most of that is waiting for Claude to generate your output.
I’m telling you this now because you need to know what you’re getting into. If you expect to fly through it in 20 minutes and you’re not even halfway through the Brain Dump in an hour, you’re going to get frustrated and want to pack it in. But if you know this is real, honest work that needs a couple of hours of actual headspace, you can plan accordingly and feel accomplished as you make progress.
Which AI tool should I use
I’ve built and tested all the prompts in this system exclusively with Claude. This means I know it delivers consistent, high-quality results that actually work for ADHD brains.
Claude is really good at spotting patterns you can’t see yourself, giving personalised recommendations that feel specific (not generic business quiz bullshit), and staying honest when something doesn’t align rather than just cheerleading everything. I haven’t tested with other AI tools like ChatGPT or Gemini, so I can’t guarantee you’ll get the same quality output if you use another tool.
For the best results, use Claude.
Do I need the Claude paid plan?
Claude offers both free and paid plans. The free plan gives you enough usage to complete the brain dump analysis in a single session.
If you do want to take the next step and move to Finally FKN Focus, you will use more tokens and may need to wait 24 hours for your token usage to reset. If you don’t want to wait you can upgrade to a paid plan for ~$20/month, which gives you significantly more usage each day, so you can work through the entire system without waiting between sessions.
You can start free and upgrade later if you want to move faster. Find out more at claude.ai.
What are the tech requirements?
You’ll need to work on a desktop or laptop computer (not a tablet or mobile device) for the easiest experience.
If you plan to use Claude, go to claude.ai to set up your free account and download the desktop app.
If you want to review your Suitability Map outside of the chat thread, you’ll need a word processing tool such as Google Docs to paste it into.
That’s it!
Do I need to have a business idea already?
Nope. You can literally be at the ‘I have no fucking clue what to do’ stage.
You could be at the ‘I have an idea but I’m not sure if it fits my life’ stage.
Or you could have already started a business but something keeps falling apart and you want to understand why.
First FKN Step works wherever you are in the journey, because it’s not about the idea. It’s about you.
Do I need to have ADHD for this to work for me?
First FKN Step has been written by an ADHD person for ADHD people. There are considerations built into the system and the prompts that account for how ADHD and other neurodiverse brains work, and it’s particularly well suited for those with chronic conditions, as it accounts for energy patterns, realistic capacity, and the need for flexibility.
But you do not need to have ADHD for this to work for you.
Whoever you are, if you keep building things that don’t fit your life and you want to understand why, First FKN Step is exactly what you need.
I've done so many self-assessment and business planning exercises before; what makes this different?
I can pretty much guarantee you’ve never tried anything like this before.
This isn’t a personality quiz that gives you a type and leaves you to figure out what to do with it. This isn’t a journalling prompt that relies on you to spot your own patterns — with a brain that’s already too full of thoughts to see clearly.
This is comprehensive AI-powered pattern recognition that takes everything you share about your life, your energy, your constraints, and your brain — and turns it into a specific, actionable map of what any business you build must look like to actually last.
You’ve never done that before. Because nothing like this has existed before.
What's your refund policy?
As this is a digital product that you receive immediate access to upon purchase I cannot offer refunds under any circumstances, so make sure you’re 100% certain you’re ready to add this business into your life before you buy.
How long will it be until I'm making money?
First FKN Step doesn’t give you a business direction or a plan to make money; that’s what Finally FKN Focus does.
What it gives you is the foundation: a clear map of how you work, what you need, and what any business must accommodate to be sustainable. That foundation is what makes everything that comes next actually stick.
If you’re ready for the next step, your $27 comes straight off the price of Finally FKN Focus.
Is there any live support?
No. This is a DIY system with no live support or community, which is why the price is as low as it is.
But if I ever add a community element to my business in future, I’ll include free support for First FKN Step users, past and present.
OK, now read this; then close your eyes, and imagine...
You’ve jumped forwards in time; not too far; just a few weeks.
Imagine knowing – actually knowing – how you work best. With no guesswork or imaginary scenarios, but the real actual deal.
Imagine looking at a business idea and being able to tell, straight away, whether it will fit into your actual life and be truly sustainable, or whether it’s your ADHD brain getting carried away again.
Imagine feeling the relief of having everything all mapped out: your energy balance, your time and commitment constraints, how you work best, the kinds of people you want to work with and how you want to deliver what you have to offer – everything, all written down, clearly and honestly, for the first time.
You’re not building blindly any more, committing to long-term client relationships when you’re forever wishing you didn’t have clients. You’re not dreading having to edit reels on repeat for the rest of your life, when you’d rather just sit behind a computer in your scruffy clothes and create.
Whatever it is you hate about your business and whatever you need to do to replace it, is waiting to be discovered inside First FKN Step.
The cycle stops now. First FKN Step is how that happens.
and now I’ve got one final question for you…
How much longer are you willing to stay stuck here?
Think about the last time you committed to a business.
How long did it take before the cracks started showing? How much time did you sink into it before something gave? How did it feel when you had to admit, again, that it wasn’t working?
Now multiply that by however many times you’ve been here before.
That’s the real cost of skipping this step. Not $27. Not a couple of hours, but months of your life, your energy, and your confidence poured into something that was always going to fall apart, all because you built it on your ADHD brain’s version of your life instead of the actual one.
First FKN Step costs less than a meal out. The alternative costs a hell of a lot more than that.
Get it now!
don’t wait any longer
Get First FKN Step for just $27
Just a one-off investment of $27 to finally understand what you need from your business before you make the same unsustainable mistakes again.
And when you’re ready to take the next step to find out what that business should be, your $27 investment comes straight off the price of Finally FKN Focus!
By this time next tomorrow you could know exactly how you work, what your business needs to look like, what it has to accommodate, and what you never have to dread doing again just because you feel like you 'should.'
TERMS
© JO POWER